Amazin LeThi - New Ambassador

Amazin LeThi
Alina Oswald

“I’m excited to become sporting heritage’s first Asian LGBTQ ambassador and support their annual National Sporting Heritage Day. Our sports heritage is vital to inspire the next generation of athletes particularly from ethnic minority backgrounds and the LGBTQ community.

As a young Asian child from the LGBTQ community in sports I never saw any athletes that looked like me or from the LGBTQ community. Through the power of storytelling and learning about our sporting heritage we are able to dream who we can be through the history of sports, and this is why I’m supporting Sporting Heritage and their work in the community because of how significant it is in shaping the future of British sports.”

Amazin LeThi is an LGBTQ advocate, keynote speaker, athlete, published author and cultural change leader. She is the only British Asian ambassador for Pride House Birmingham 2022 and first Vietnamese Gay Games ambassador along with being the only Asian LGBTQ Athlete to simultaneously hold multiple LGBTQ sports ambassador roles in the world. In 2022 she became the first Asian LGBTQ ambassador for the British Royal family – Prince Charles organisation ‘Princes Trust’, MQ Mental Health Research and Sporting Heritage CIC.

Through her conversations as a cultural change leader, Amazin shares her personal journey from homelessness to becoming one of the most visible and influential LGBTQ advocates in the world. Her story was included in the ‘It Gets Better’ campaign and the first White House Initiative on Asian Americans and Pacific Islanders Asian anti-bullying campaign ‘Act To Change’. She was also the first out Asian athlete to appear in the Rainbow Laces UK football Campaign in 2018. Amazin has been recognised by over 20 international organisations such as the – Human Rights Campaign, Honorary Citizen of the State of Georgia and was named ´One of six Asian women to know´ during Forbes magazine´s ´Asian Pacific Islander Heritage´ month. Each year she has been listed in numerous LGBTQ power lists from the ‘Pride Power List’ to ‘Lesbian Visibility Week’ list.

As a globally recognised LGBTQ advocate and diversity, equity and inclusion advisor she supports governments, sports organisations and fortune 500 companies on such issues as racial, LGBTQ, gender and sports justice. An in-demand keynote speaker and moderator Amazin speaks regularly with global audiences and has shared her story with the likes of Visa, Adidas to the Queen’s Birthday event at the UN in New York. She was the LGBTQ and Asian Digital Communication Advisor on the successful Team Biden ´Out For Biden´ campaign.

Since retiring from competitive natural bodybuilding, Amazin is now training to compete in competitive shooting. Alongside her global sports advocacy work she remains active in women’s rights and LGBTQ heritage as a board advisor for the world’s first ‘Vagina Museum’ based in London and UK’s first LGBTQ+ museum ‘Queer Britain’.

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